TIL Desk/Business/New Delhi/ Mobile device maker Realme has overtaken South Korean giant Samsung to grab the second spot in the branded smartphone market, with 18 per cent volume share in October this year, revealed Counterpoint Research.
Its rival Samsung ended October with 16 per cent share. Xiaomi (including its brand POCO) was at 20 per cent; Vivo at 13 per cent.
The ascent brings Realme closer to its ambition to reach the No. 1 berth by 2022 when it hopes to sell over 40 million smartphones annually.
In an interview, its co-founder Madhav Sheth, who built the brand in India with his partner Sky Li, said: “We want to be the No. 1 smartphone brand by 2022.
“In the next two years, we will also be in the top five brands in consumer electronics, especially televisions, laptops, wearables, and tablets.”
