TIL Desk Entertainment/ India’s largest AVOD OTT platform, MX Player, picked up three awards at the recently held Dadasaheb Phalke Excellence Awards 2022 for the platform and its Original Series, Aashram. While MX Player was awarded the Best OTT Platform, Prakash Jha was awarded the Best Director for web-series, Aashram and Chandan Roy Sanyal was given the Best Supporting Actor Award for his portrayal as Bhopa Swami in Aashram.
Dedicated to the Father of Indian Cinema, the Dadasaheb Phalke Excellence Awards is given to the entertainment industry every year to recognise outstanding contributions in different categories. Celebrating the 151th Anniversary year of Dadasaheb Phalke this year, the 18th edition of the Awards ceremony held in Mumbai had reputed producers, directors, actors, writers, musicians, technicians, distributors, exhibitors and studio owners from OTT, TV and Films grace the event and be recognised for their work.
Operating on an ad-supported model, MX Player has a large and diverse audience base in India and a global reach of 33+ markets and a keen understanding of the pulse of the audience. It has recently launched several record-breaking web-series like Aashram, Bhaukaal, MatsyaKaand, Samantar, High and Campus Diaries. MX Player is the only OTT platform to deploy H.266 technology that cuts down video streaming data consumption into half. According to the App Annie State of Mobile Report -2022, in terms of the Downloads in Video Streaming, MX Player ranks #2 in Indian and #6 Worldwide.
MX Player’s Chief Operating Officer (COO), Nikhil Gandhi said “At MX Player, we believe that relevant and strong narratives have the ability to provoke thought and entertain audiences at the same time. Winning the Best OTT Platform and winning two more awards for our successful series, Aashram reaffirms our belief. Thank you, Dadsaheb Phalke Excellence Awards 2022, for the honour in recognising our work in bringing hugely appreciated stories for our audiences in India, and across the world. Our congratulations to Prakash Jha and Chandan Roy Sanyal on their respective wins too.”
MX Player launched the third season of Aashram on 3 June 2022. With all the quintessential requisites of an entertaining show that combines politics, crime, and drama, Ek Badnaam… Aashram 3 revolves around the meteoric rise of godmen in India and how the masses blindly follow them in the name of religion. Beating its record of the previous two seasons, the latest Season 3 garnered 100 Million views within 32 hours of its release. Directed by Prakash Jha, the series features an ensemble cast comprising Bobby Deol, AaditiPohankar, Chandan Roy Sanyal, Darshan Kumaar, Esha Gupta, Sachin Shroff, Adhyayan Suman, Tridha Choudhury, Vikram Kochhar, Anuritta K Jha, Rushad Rana, Tanmaay Ranjan, PreetiSood, Rajeev Siddhartha, AnupriyaGoenka and Jaya Seal Ghosh in pivotal roles.
Must read: MX Player announces Dharavi Bank, a realistic crime thriller with Suniel Shetty, Vivek Oberoi and Sonali Kulkarni
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