Veteran actor, ad guru Alyque Padamsee dies at 90

TIL Desk Bollywood/ Veteran actor, theatre personality and advertising guru Alyque Padamsee died here on Saturday morning, family sources said. He was 90. He had been ailing since sometime before he breathed his last at around 5.30 a.m. at a private hospital.

He is survived by two former wives and a former partner and four children, besides other relatives, several of them prominent names in the glamour and entertainment industry. Among various professional achievements, Padamsee is best remembered for his role of a stern and stubborn Mohammed Ali Jinnah in Richard Attenborough’s multi-Oscar award winner classic, “Gandhi” (1982).

A renowned personality in the English theatre scene, he produced around 70 plays, including notable ones like “Evita”, “Tughlaqa, “Jesus Christ Superstar”, “Death of a Salesman”, “A Streetcar Named Desire” and “Broken Images”He shot to global fame in brand promotions with memorable and highly successful advertising campaigns like the Liril girl in a waterfall, Lalitaji in Surf, Hamara Bajaj, MRF Muscle Man, Cherry Blossom and the Kamasutra Couple among others.