TIL Desk/Business/San Francisco/ Twitter boss Elon Musk has said that the microblogging platform may exceed one billion monthly users in the next 12 to 18 months. “I think I see a path to Twitter exceeding a billion monthly users in 12 to 18 months,” Musk tweeted. Earlier this month, Twitter had told advertisers that its daily user growth has hit an “all-time high” after Musk’s takeover even as several advertisers left the platform amid internal chaos.
According to a company document, Twitter’s monetisable daily user (mDAU) growth has accelerated to more than 20 per cent after Musk’s takeover. As per the report, Twitter has added more than 15 million mDAUs, “crossing the quarter billion mark”. Twitter last reported 237.8 million mDAUs and a 16.6 per cent annual growth for its second quarter.
Meanwhile, American author Stephen King has mocked Twitter CEO Musk by calling him “a terrible fit for Twitter”. “I think Elon Musk is a visionary. Almost singlehandedly, he’s changed the way Americans think about automobiles. I have a Tesla and love it. That said, he’s been a terrible fit for Twitter. He appears to be making it up as he goes along,” King tweeted.