Dia Mirza named Wildlife Trust of India’s brand ambassador

TIL Desk Bollywood/ Actress Dia Mirza was on World Environment Day on Monday appointed brand ambassador for the Wildlife Trust of India (WTI), an official said.

Dia, an ardent advocate for nature conservation in India, has consistently used her celebrity status to bring conservation issues before a wider, more mainstream audience.

She has been the face of several pivotal environmental and humanitarian campaigns and was last year made an ambassador for the Swachh Bharat Mission’s ‘Swachh Saathi’ programme.

Dia has lent her support to WTI’s wildlife conservation endeavours for several years now and is a founder-member of the organisation’s Club Nature initiative, a statement from the WTI said. “I’m proud to be part of the team that’s securing India’s natural heritage,” Dia said.