State, Uttar Pradesh

Dyson launches its first Dyson Demo store in Lucknow

Dyson launches its first Dyson Demo store in Lucknow

TIL Desk Lucknow:👉Dyson India has announced the opening of its first Dyson Demo store in the capital city Lucknow at Lulu Mall today. Located in one of the city’s largest malls, the Dyson Demo store is home to Dyson’s full portfolio of products, helping customers better understand how the technology works.

From showing the effectiveness of Dyson vacuums on different floor types and debris (from cereal to confetti and various types of dust) in a ‘real-life’ setting to air quality demonstrations that show real-time indoor air quality data, there are also two Dyson styling stations where shoppers can have their hair styled with the latest Dyson beauty technologies. Additionally, the store features a dedicated zone for Dyson’s wearable category, where customers can experience and purchase Dyson’s high-fidelity headphones.

Owners and shoppers can now have an uninterrupted, hands-on experience, leading to the ultimate “try-before-you-buy” retail experience to ensure they find the right machine or accessory to suit their needs.

“At Dyson, we believe that getting hands-on with Dyson technology is the best way to experience it, and our Demo stores allow our potential owners to fully experience the benefits first-hand. With the opening of our first Demo store in Lucknow, we are pleased to bring our innovative technology closer to our consumers. Our Demo Experts are ready to offer personalized guidance and support to enhance the shopping experience for our customers in the city.” Ankit Jain, MD Dyson India.

To discover and experience Dyson’s latest technologies first-hand, including the recently launched Dyson Air strait TM Straightener, customers can consult with a Dyson Expert for personalized advice. At the styling stations, Dyson stylists offer personalised advice and tips using Dyson beauty products, catering for all hair types and styling needs, while providing live demonstrations using the products. Complimentary in-store styling appointments and masterclasses from Dyson experts can be booked through the website www.dyson.in or by calling the store directly.

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